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Ecwid API Authentication

How to authenticate Ecwid API requests: one Bearer API key plus a connectionId. MindCloud stores your Ecwid API key securely — set it once, never resend it.

Every Ecwid API request through MindCloud needs two things: a MindCloud API Key and a connectionId for your Ecwid account. This page covers both, plus exactly how to send them, so you do not need to visit any other page to get authenticated.

Steps to authenticate

  1. Create a MindCloud account at app.mindcloud.co if you do not already have one.
  2. Generate a MindCloud API Key in API Keys. This is the Bearer token you send on every request. Keep it on your server.
  3. Create a Ecwid connection in Connections. Ecwid uses an API key. You generate the key in your Ecwid account, then paste it in when you create the connection — MindCloud stores it securely and never returns it in a response.
  4. Copy the connection’s connectionId — you will send it on every request alongside your MindCloud API Key.

How requests are authenticated

Authentication has two layers. Your MindCloud API Key authenticates the request to MindCloud, sent as a Bearer token in the Authorization header. The connectionId selects the connected Ecwid account that should run the action. MindCloud stores and refreshes the Ecwid credentials behind that connection, so you never send provider tokens with your requests.

Pass connectionId in the query string for GET and DELETE actions, and in the JSON body for POST, PUT, and PATCH actions.

For example, calling Get Store Profile with an Ecwid connection looks like this:

curl --request GET \
  --url "https://connect.mindcloud.co/v1/universal/ecwid/latest/actions/get-store-profile" \
  --header "Authorization: Bearer $MINDCLOUD_API_KEY" \
  --get \
  --data-urlencode "connectionId=$CONNECTION_ID"

The Authorization: Bearer <your MindCloud API Key> header authenticates you to MindCloud; the connectionId tells MindCloud which Ecwid account to run the action against. Missing or invalid Authorization returns 401, and a missing or mismatched connectionId returns 400.

Get your Ecwid store credentials

You need admin access to the Ecwid store you want to connect.

  1. Open your custom app

    In Ecwid admin, open the app dashboard. If this is your first time there, Ecwid automatically creates your first custom app.

  2. Open App settings

    Open the custom app details page to view its Store ID and access tokens.

  3. Review required scopes for your target actions

    If you plan to use customer, discount coupon, or product brand actions, add the matching Ecwid access scopes before copying tokens. After changing scopes, reinstall the custom app so Ecwid issues new tokens with the updated permissions.

  4. Copy the connection values

    Copy the Store ID, Public token, and Secret token from the app settings page.

  5. Finish the MindCloud connection

    Paste the Secret token into the main API key field. Paste the Store ID and Public token into their matching connection fields.

Keep your key safe

Keep your MindCloud API Key on your server; do not ship it in browser code, mobile apps, public repositories, or logs. Anyone with the key can call the Universal API as your MindCloud account, across every connection you have created.